Achieve your Goals with us

Be the Boss, has been pivotal in transforming the businesses and mindsets of entrepreneurs and business owners across a variety of industries.

Daniella has experience of adding significant value to businesses of all sizes ranging from solopreneurs to multi-million-pound companies. She has a proven track record of accelerating the growth of client businesses, with many achieving 6 figure growth.

The name ‘Be the Boss’ was given to Daniella because of her strategic prowess and authority in business, but she works with business owners of all genders.

Daniella Genas BA, MA, MBA

Daniella Genas BA, MA, MBA


Do It with Daniella

After providing entrepreneur and SME’s with growth strategies for several years, Daniella has recognised the key components that generate business growth and developed VISSA Model for Business Growth & Sustainability.

Accelerate business growth.

Reduce founder reliance

Transform your business.

Success stories

From Ideation, To 7 Figure Turnover.

  • Team growth to 10
  • Revenue growth from 6 to 7 figures
  • REC audited education status
  • New larger office location
  • Multiple award wins

Max Pembleton from Link 3 Recruitment says, “VISSA really really helped us to break down all of our systems and processes within the business and become much more efficient. We were also able to identify our goals and break them down into smaller, achievable tasks. We have grown massively and won startup of the year as a consequence of implementing VISSA. I can’t recommend it enough.”

From 5-figure Social Enterprise to A 7-figure Tech Start-up.

  • A turnover increase from £15,000 in 2019 to over £1,000,000 in 2022.
  • Team expansion from 2 to 20
  • Launch of several hair and beauty products
  • Multiple award wins for Founder Oyin Adebayo
  • Secured office location
  • Contracts won with major corporate clients including Goldman Sachs

Oyin says “Working with Daniella and implementing the VISSA framework has changed my life. The growth of my business exploded in a very short space of time. It helped me think so much bigger about what I could achieve with the business. It also helped me focus on systems and processes, which has been pivotal in enabling my business to scale. I can’t recommend it enough”


Let’s get you onboard to success! Just a few quick steps for your registration with us.